About
Barnes & Noble is the leading retailer of content, digital media and educational products. With over 10 million monthly visitors, we’re creating new, loyal customers every day! And with our highly diverse online offerings—books, apps, electronics, music and movies, toys and gifts—those customers embody a huge variety of demographics and interests, all under the trusted Barnes & Noble name.
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700+ Retail Stores
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10 Million Unique Visitors
With that kind of depth, we provide advertisers with unique targeting into specific interest verticals at all points in the sale cycle, from research and discovery to card-in-hand purchases.
Headquarters: New York City, New York
Founded: 1873 (1917, first book store)
www.barnesandnoble.com
Showcase
Audience
Audience Profile:
- She is female, 40 years old
- Has a household income of $60K+
- Is college-educated
- More than half have children in HH (53%)
- She loves to shop, is a tech enthusiast, and enjoys traveling
- She is an avid reader
- She’s loyal through Membership
Ad Specifications
Leaderboard
- Dimensions:
- 728x90
- Lead Time:
- 1-3 days Standard
- Ad Type:
- Standard, Rich Media
- Max File Size (GIF/JPG):
- 40K
- Flash Version Min:
- 7
- 3rd Party Tags Accepted:
- Yes
- Approved 3rd party and/or Rich Media Vendors:
- MediaMind, Pointroll, Eyewonder, Dart, Atlas, Unicast, Mediaplex (all ads subject to testing/approval)
Medium Rectangle
- Dimensions:
- 300x250
- Lead Time:
- 1-3 days Standard
- Ad Type:
- Standard, Richmedia
- Max File Size (GIF/JPG):
- 40K
- Flash Version Min:
- 7
- 3rd Party Tags Accepted:
- Yes
- Approved 3rd party and/or Rich Media Vendors:
- MediaMind, Pointroll, Eyewonder, Dart, Atlas, Unicast, Mediaplex (all ads subject to testing/approval)
970x250
- Dimensions:
- 970x250
- Lead Time:
- 1-3 days Standard
- Ad Type:
- Standard, Rich Media (SECURE TAGS ONLY)
- Max File Size (GIF/JPG):
- 40K
- Flash Version Min:
- 7
- 3rd Party Tags Accepted:
- Yes
- Approved 3rd party and/or Rich Media Vendors:
- MediaMind, Pointroll, Eyewonder, Dart, Atlas, Unicast, Mediaplex (all ads subject to testing/approval)
Skyscraper
- Dimensions:
- 160x600
- Lead Time:
- 1-3 days Standard
- Ad Type:
- Standard, Richmedia
- Max File Size (GIF/JPG):
- 40K
- Flash Version Min:
- 7
- 3rd Party Tags Accepted:
- Yes
- Approved 3rd party and/or Rich Media Vendors:
- MediaMind, Pointroll, Eyewonder, Dart, Atlas, Unicast, Mediaplex (all ads subject to testing/approval)
